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Download Nielsen 2021 Quarter 2 Reports

By Woodley Smith | September 23, 2021

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CiderCon® 2022 Will Feature Four Virginia Cider Tours

By Woodley Smith | September 22, 2021

The American Cider Association is pleased to announce that in collaboration with the Virginia Wine Board and Virginia Association of Cider Makers there will be four tours available for attendees of CiderCon® 2022. The tours will feature Albemarle County, Nelson County, the Northern Shenandoah Valley, and Richmond’s Jackson Ward.   Albemarle County Tour – SOLD OUT…

ACA Announces Diane Flynt as CiderCon® 2022 Keynote Speaker

By Woodley Smith | September 1, 2021

The American Cider Association is pleased to announce that award winning cidermaker Diane Flynt will be the keynote speaker at CiderCon® 2022 set to take place in Richmond, Virginia from February 2-4, 2022. Her keynote presentation will highlight the history and legacy of southern apples and cider. There are many lessons that can be learned…

ACA Comments on Competition

By Michelle McGrath | August 19, 2021

The Department of the Treasury issued a “Request for Information (RFI) to solicit input regarding the current market structure and conditions of competition in the American markets for …[alcohol producers], including an assessment of any threats to competition and barriers to new entrants.” This RFI was in response to an Executive Order (EO) by President…

August 2021 Covid Relief Updates

By Woodley Smith | August 17, 2021

There’s been some changes in the SBA Covid Relief Programs recently. Read below to learn more about these changes and how they might impact your business. PPP Loan Forgiveness The Paycheck Protection Program (PPP) loan period ended May 31, 2021. Existing borrowers may be eligible for loan forgiveness for all of their PPP loan. Loan…

2021 Apple Crop Outlook

By Woodley Smith | August 5, 2021

We reached out to extension agents and orchardists around the country to hear what they had to say about the progression of the 2021 apple crop around the United States. Here’s what they had to say. Aidan Kendall, Mt. Vernon Northwest Washington Research and Extension Center, Mt. Vernon, WA The cider apple research orchard at…

PPP Direct Loan Forgiveness Portal Opens Aug. 4

By Woodley Smith | August 2, 2021

The U.S. Small Business Administration (SBA) has announced that it has created a PPP Direct Loan Forgiveness Portal to streamline the process by which small businesses who received less than $150,000 can apply for loan forgiveness. Over 600 banks have opted in to use the new portal created by SBA and other lenders are being…

Sept. 1 Webinar: On Premise Bounce Back

By Woodley Smith | July 23, 2021

After such a challenging year in 2020, the On Premise channel has bounced back much quicker than most anticipated. With sales in many areas above those in 2019, now is the time to understand strategy and tactics in such an important channel. Matt Crompton from CGA (the On Premise experts) will be on hand to discuss…

Sept. 1 Webinar: On Premise Bounce Back

By Woodley Smith | July 23, 2021

This content is for members only.

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Aug. 19 Webinar: Using Instagram Reels

By Woodley Smith | July 23, 2021

Instagram recently announced that they are transitioning to a video platform. Learn from marketing expert Michelle Pagano (@TheBrewBabe) on how to increase engagement and viewership through videos on this critical marketing platform with this ACA member mini-webinar.