Posts by Woodley Smith
July 2025 Market Insights from Sightlines: Cross-Category Insights You Can Use
Each month, consumer insights platform Sightlines will share one quick hit you can use to make confident decisions. Remember, ACA members get 50% off a Sightlines subscription. Find the discount code in the Resource Hub.
Getting Creative With On-Premise Sales Channels
No doubt the on-premise is a critical sales lane for cider—that’s nothing new. But thinking about that stalwart channel through the lens of other categories like wine or non-alcoholic beer can unlock creative opportunities.
Craft brewery taprooms and spirits tasting rooms offer one example. These establishments tend to specialize in one type of alcohol—but drinkers are increasingly demanding more variety. It opens up space for cidermakers to place their products in other manufacturers’ spaces, helping them fill gaps without having to make the liquid themselves.
It’s something non-alcoholic beer brands have been able to capitalize on: A Craft Beer Professionals survey, conducted this April, found that small breweries are 370% more likely to say they’re offering a non-alcoholic beer made by another company than they were just six years ago. This makes sense. Members of Craft Beer Professionals are small breweries; 63% produce less than 500 barrels of beer annually. They likely don’t have the capacity, expertise, or equipment to make quality NA beer (or cider) on-site. Yet they recognize these are beverages drinkers have come to expect in 2025. This can extend to beer bars or distilleries as well, with a myriad of benefits for a cidermaker that go beyond sales.
Offering packaged or draft options from another producer has benefits for both the retailer and the “guest” brand:
- The on-premise account attracts a larger set of customers, particularly those in group occasions. Show us a group of six friends in which at least one person doesn’t like or can’t tolerate a given type of alcohol.
- Management can observe the ordering behavior of a more diverse set of drinkers—not just their existing, dedicated fans.
- For suppliers of the “guest” brand being served, the taproom is a place to gain consumer traction. It’s an ideal environment to win a new cider drinker with an educated staff and a vibrant social setting. Your cider brand might be one of 15 on the grocery shelf, but it could be the sole option at a brewery’s taproom.
But cider can extend this thinking beyond mere taprooms, beer bars, and distilleries. Thinking like another category might open unique on-premise angles: A spirits brand is often eager to be used in a signature cocktail, for example. Why not the same for a cider spritz? Wine brands strive to be recommended by the glass as a pairing with a particular dish; again, why not the same for a cider?
Cribbing strategies from other categories is a fresh way to approach on-premise accounts with creative ideas—and to win new drinkers.
ACA Members Scoop Up Multiple Awards from Northwest Cider Cup and Cidercraft Magazine Awards
Both the Northwest Cider Cup and Cidercraft Magazine recently announced award winners following their competitions and, once again, ACA members put on an excellent showing, garnering awards across every style category. Members bringing home awards from these prestigious competitions are:
Northwest Cider Cup
- 2 Towns Ciderhouse
- Alpenfire Cider
- Bauman’s Cider
- Blossom Barn Cidery
- Cockrell Cider Farm
- Empyrical Cider
- Endless Orchard
- Finnriver Farm & Cidery
- Greenwood Cider
- Kristof Farms
- Portland Cider Co.
- RAW Cider
- Rootwood Cider
- Schilling Cider
- Seattle Cider Co.
- Tieton Cider Works
- Click here for a complete listing of winners.
Cidercraft Magazine Awards
- 1911 Established
- 2 Towns Ciderhouse
- Alpenfire Cider
- Bauman’s Cider
- Brooklyn Cider House
- Champlain Orchards
- Ciderboys
- Endless Orchard
- Fenceline Cider
- Glacial Till Craft Cider
- Island Orchard Cider
- James Creek Cider House
- Kristof Farms
- Martinelli’s 1868 Hard Cider
- Mast Year Collective
- Portland Cider Co.
- Schilling Cider
- Seattle Cider Co.
- Sheltered Valley Cider
- Snow Capped Cider
- Snowbird Farm & Cidery
- Tieton Cider Works
- White Crow Cider Company
- Woodchuck Cider
- Yankee Cider Company
- Yonder Cider
- Click here for a complete listing of winners.
Sixteen New Certified Pommeliers Join the Ranks of Global Cider Experts
The American Cider Association is proud to welcome sixteen new Certified Pommeliers to our growing international community of cider professionals. These individuals earned their certifications at recent exams held in Frankfurt, Germany; Grand Rapids, Michigan; and Los Angeles, California, proving once again that cider education is going global.
As cider’s presence on menus and shelves continues to expand, formal training and credentialing are more important than ever. Whether you’re behind the bar, designing a beverage program, or guiding tastings, cider knowledge isn’t just an asset—it’s a necessity.
“We’re thrilled to welcome these Certified Pommeliers to our vibrant and growing community,” said Jennie Dorsey, ACA Director of Education and Program Development. “Each one of them brings a passion for cider and a commitment to excellence that is helping shape the future of the industry.”
Meet the New Class of Certified Pommeliers
Please join us in congratulating the following individuals on achieving this rigorous certification:
- Jorn Meinderts (Vercierderij), Schiedam, The Netherlands
- Hester van Sprang (Iessel Cider), Deventer, The Netherlands
- Marin van Sprang (Iessel Cider), Deventer, The Netherlands
- Beatrix Swanson (Independent Cider Writer and Judge), Helston, United Kingdom
- Ryan Cannon (Cider Enthusiast), Ventura, California
- Emily Chebul (Benny Boy Brewing), Los Angeles, California
- Rio Connelly (Scion Cider), Salt Lake City, Utah
- Ted O’Neill (Retired Hobbyist), Grand Rapids, Michigan
- Beckett Vigh (Siciliano’s Specialty Beverage and Supply), Grand Rapids, Michigan
- Andrew Schultz (Texas Corners Brewing Company), Kalamazoo, Michigan
- Bird Peterson (Left Foot Charley), Traverse City, Michigan
- Jeffrey Cottrell (Castle Museum of Saginaw County History), Saginaw, Michigan
- Danielle Miller (Tandem Cider), Traverse City, Michigan
- Josh Sejat (Alkemista LLC), Grand Rapids, Michigan
- Scott Katsma (Seattle Cider), Seattle, Washington
- Ambrosia Borowski (Chicago Cider Week), Chicago, Illinois
Each Certified Pommelier has completed a demanding exam that includes theory, written responses, and blind sensory analysis. Their achievement represents not only personal dedication but also a commitment to advancing the cider category at large.
Why Certified Pommelier Matters
The Certified Pommelier designation is more than a title—it’s a testament to deep expertise and the ability to elevate cider service at every level.
From restaurant dining rooms to tasting rooms, beverage distributors to educators, Certified Pommeliers bring:
- In-depth knowledge of global cider traditions and production methods
- Expertise in pairing cider with food in innovative, memorable ways
- Sensory skills that rival top-level wine or beer professionals
- A competitive edge in hiring, advancement, and industry leadership
“We know that top dining experiences are built on knowledgeable, confident service—and cider deserves to be part of that conversation,” said ACA CEO Monica Cohen. “Our Certified Cider Professional program ensures that hospitality leaders are prepared to showcase cider’s full potential and deliver elevated experiences to every guest.”
About the Certified Cider Professional Program
The Certified Cider Professional (CCP) Program is the world’s leading cider education pathway, offering two levels of certification:
- Level 1 – Certified Cider Guide (CCG): A foundational exam ideal for anyone working with cider in service, sales, or retail.
- Level 2 – Certified Pommelier: A rigorous exam for professionals looking to demonstrate advanced cider knowledge and sensory analysis skills.
To support learners, the ACA offers a growing suite of resources, including webinars, study guides, and the newly updated Certified Pommelier textbook (2nd edition).
Ready to Join the Ranks?
Upcoming Level 2 Certified Pommelier exams are scheduled for:
- October 6, 2025 – Potter’s Craft Cider in Charlottesville, Virginia
- February 3, 2026 – CiderCon® in Providence, Rhode Island
If you’re ready to take your cider knowledge to the next level—or you’re just getting started with Level 1—visit ciderassociation.org/certification for more details, prep materials, and registration info.
For questions, reach out to Jennie Dorsey, ACA’s Director of Education and Program Development.
Congratulations to our new Certified Pommeliers—we can’t wait to see how you’ll shape the future of cider!
Calling All Creators: Showcase Your Work at CiderCon® 2026’s New Artisan Marketplace!
Get ready to connect with cider lovers and art enthusiasts alike! For the first time ever, CiderCon® 2026 is opening the doors to artists, jewelers, and makers of all kinds with a dedicated Artisan Marketplace—a new feature within our renowned international trade show.
Whether you craft cider-inspired illustrations, forge one-of-a-kind jewelry, design textiles, create handmade soaps, or dabble in any form of artisan goods, this is your chance to showcase your work at the largest professional cider gathering in the world.
Why the Artisan Marketplace?
Cider is more than a beverage—it’s a culture. A lifestyle. An intersection of tradition, craft, storytelling, and creativity. The cider community is passionate, curious, and deeply appreciative of handmade quality—and that makes CiderCon® the perfect space to share your work with a fresh, enthusiastic audience.
This marketplace isn’t just about selling—it’s about sharing your story with hundreds of attendees who value artistry, small business, and the spirit of creation.
What You Can Expect:
- A vibrant, dedicated artist zone within the CiderCon® 2026 trade show floor
- Access to engaged cider professionals, makers, and fans from across the world
- The opportunity to network with industry leaders, fellow creatives, and future collaborators
- Inclusion in the official CiderCon® 2026 program and online vendor directory
- A curated space designed to celebrate your craft—whether it’s visual, wearable, or wildly unique
Who Should Apply?
We’re seeking a diverse lineup of vendors whose work reflects craftsmanship, originality, and heart.
Think:
- Handmade jewelry
- Printmaking and posters
- Illustration and fine art
- Pottery and ceramics
- Textile and fiber arts
- Woodworking
- Soap and body care products
- Upcycled or sustainable goods
- Cider-themed or locally inspired items
- And more!
Whether you’re a full-time maker or an emerging artisan looking for your next big opportunity, the CiderCon® Artisan Marketplace is your stage.
Event Details:
CiderCon® 2026 Trade Show
Providence, RI — February 4-5, 2026
Artisan Marketplace open during trade show hours
Vendor spots are limited and curated—apply early to be considered!
How to Apply:
Applications open June 23, 2025 and close January 1, 2026. Click here to apply.
Vendor fees are kept intentionally accessible to support small businesses, artists, and emerging creatives.
Sightlines: Cross-Category Insights You Can Use June 2025
Each month, consumer insights platform Sightlines will share one quick hit you can use to make confident decisions. Remember, ACA members get 50% off a Sightlines subscription. Find the discount code in the Resource Hub.
Going Fizz-Free is Gaining New Audiences—and Cider Can Meet the Need
When drinkers reach for a packaged beverage, it’s most likely carbonated, with at least half of Americans drinking a carbonated soft drink daily. But that’s been changing, and in recent years, a growing number of beverage alcohol brands have explicitly asserted themselves as fizz-free alternatives: Brands like MolsonCoors’ Happy Thursday Spiked Refresher and Surfside Surfside Iced Tea + Vodka have made their lack of bubbles a core selling point, while NOCA Beverages (short for “no carbonation”) has made it an entire brand ethos. And one of the country’s largest RTD brands—Twisted Tea—has long won with drinkers who feel that a lack of bubbles allows them to enjoy multiple servings more easily. Carbonation can lead to feelings of bloating and fullness for some drinkers, and new, fizz-free brands help those people enjoy the pace and freedom of a lighter beverage.
Still cider is nothing new, but it’s traditionally put into a higher-end wine context and struggles to gain traction in more casual settings. But among young consumers reaching for canned cocktails and malt beverages, there’s rising interest in non-carbonated drinks, showing how different categories are working against different expectations. Beverages with lower or no carbonation also often have the advantage of not needing as much flavor to meet consumer desires (carbonation can sometimes dissipate flavor impact) and opens up serving opportunities, such as pouring over ice.
As you consider the positioning of your product—whether a traditional cider, modern craft, a flavor-driven RTD brand, or non-alc alternative to beer or wine, etc.—how you think about carbonation could be as important as “dry” or “gluten-free” or apple varietal for the consumer you’re seeking—perhaps even more so.
Celebrating Success at GLINTCAP 2025
We’re raising our glasses—filled with cider, of course—to celebrate the outstanding achievements of our incredible members at this year’s Great Lakes International Cider and Perry Competition (GLINTCAP). Known as the world’s largest and most esteemed cider competition, GLINTCAP is a true testament to cider craftsmanship, creativity, and excellence. With over 1,000 entries from around the globe, this competition provides a platform for cidermakers to showcase their dedication and skill.
Celebrating Craftsmanship and Innovation
These accolades are not just about the medals; they reflect our members’ innovation, dedication to their craft, and unwavering passion for crafting top-notch cider. Congratulations to all our talented members who made a splash at GLINTCAP 2025! From micro to large producers, it’s a joy to witness such diversity and excellence within our community. Check out ACA member medal winners below!
Cidermaker of the Year
- Micro Cidermaker of the Year – 5,000 Gallons or Less: Empyrical Orchard & Cidery – Snohomish, Washington
- Small Cidermaker of the Year – 5,001 to 25,000 Gallons: Haykin Family Cider – Aurora, Colorado
- Midsize Cidermaker of the Year – 25,001 to 500,000 Gallons: Snow Capped Cider – Austin, Colorado
- Large Cidermaker of the Year – 500,001 Gallons or More: 2 Towns Ciderhouse – Corvallis, Oregon
- Canadian Cidermaker of the Year: Annapolis Cider Company – Wolfville, Nova Scotia
- Click here to see the complete list of Producer of the Year honorees.
Commercial Best-in-Class
- Modern Cider – Dry: Alde Sider Fra Hardanger – Alde Sider (Norway)
- Modern Cider – Sweet: Smackintosh – Tandem Ciders (MI, USA)
- Heirloom Cider – Sweet: Chisel Jersey – Snow Capped Cider (CO, USA)
- Tannin Forward Cider – Dry: Kingston Black SV – Bauman’s Cider (OR, USA)
- Tannin Forward Cider – Sweet: Marechal – Haykin Family Cider (CO, USA)
- Rosé Cider: Airlie Red – Raw Cider Company (OR, USA)
- Low Tannin Perry: Winter Pear – Snow Capped Cider (CO, USA)
- High Tannin Perry: Principle – Empyrical Orchard & Cidery (WA, USA)
- Fruit Cider – Dry: Porters & Perry – Snow Capped Cider (CO, USA)
- Hopped Cider: Hopped Brut Apple – Island Orchard Cider (WI, USA)
- Botanical Cider: Lavender Honey – Tieton Cider Works (WA, USA)
- Wood Aged Cider: Blanc Mollet – Snow Capped Cider (CO, USA)
- Specialty Cider – Dry: Hopped Apricot – Snow Capped Cider (CO, USA)
- Ice Cider: McIntosh Ice Cider – Haykin Family Cider (CO, USA)
- Spirits: Michigan Honeycrisp Vodka – Vander Mill (MI, USA)
- Click here to see the complete list of 2025 Best-in-Class Winners
Recognizing Expertise and Growth
We are also pleased to announce that more than 20 Certified Pommeliers from across the globe were judges this year. Their high standard of sensory and technical knowledge is invaluable, and their presence highlights the growth of the certification program and the increasing professionalism within the cider industry.
In addition to these experts, we were delighted to have cider professionals supported by the ACA’s Cider is for Everyone Scholarship as judges this year. This initiative seeks to increase equity and access within the cider world, bringing new voices and perspectives to the competition.
ACA Director of Education Jennie Dorsey says, “Bringing together Certified Pommeliers and new voices through the scholarship program strengthens both the technical and cultural foundation of this competition.”
February 3: Certified Pommelier Exam at CiderCon® 2026
TAKE THE CERTIFIED POMMELIER EXAM AT CIDERCON® 2026 IN PROVIDENCE, RHODE ISLAND ON TUESDAY, FEBRUARY 3RD!
Are you ready to take the next step in your professional development in the cider industry?
If you have already passed the Level 1 Certified Cider Guide exam and are looking for that next challenge? Now is your chance!
The American Cider Association is pleased to announce a Certified Pommelier Exam will be held at CiderCon® 2026 in Providence, RI . The exam will take place Tuesday, February 3, 2026. The exam will begin promptly at 8:30 AM. *Registration to CiderCon® is not required, but highly encouraged.
*Level 1 Certified Cider Guide certification is a prerequisite for taking the Certified Pommelier Exam. (Haven’t taken your Level 1 Certified Cider Guide Exam? Buy the bundle here! ACA Member discounts for Level 1 are available in the Resource Hub.)
There’s a discount code available for ACA members for the Certified Pommelier Exam. You can find that code in our Resource Hub.
WHAT IS THE CERTIFIED POMMELIER EXAM?
The American Cider Association’s mission is to grow a diverse and successful cider industry by providing valuable information, resources and services to our members and by advocating on their behalf. One way to fulfill this mission is through the Certified Cider Professional Program, a program aimed at educating the front-line of cider hospitality (distributors, retailers, bartenders and more!) while also welcoming journalists and serious cider enthusiasts.
The exam for the introductory level certification, Certified Cider Guide (CCG), is an online test that can be taken at any time. The exam for the more advanced second level of certification, Certified Pommelier, is only available in person. The exam consists of two parts, a written theory exam comprising short answer and essay questions and a blind sensory evaluation of a number of ciders. Passing the introductory level exam is a mandatory prerequisite to sitting for the Level 2 Certified Pommelier exam.
Certified Pommeliers must have a fundamental understanding of all topics covered at the introductory level, but must also be able to think critically and demonstrate a deeper understanding of cider and the cider industry.
The topics covered in the exam are:
- Apples, the Orchard & History
- Cider Making
- Flavor & Evaluation
- Cider Families
- Keeping & Serving
- Food & Cider
- Social Responsibility
The exam is meant to be challenging. The only information necessary for successfully passing the theory section of the exam is contained in the Certified Pommelier Study Guide available on Amazon. To study for the evaluation section of the exam, candidates should consider attending one of the sensory analysis videos available through the ACA’s website or attend one of the regularly scheduled webinars. Access to pre-recorded webinars and registration for upcoming live webinars is available directly through our website.
WHY BECOME A CERTIFIED POMMELIER?
Cider is a beautifully nuanced beverage that is less well understood by most consumers. Having the knowledge and skills required to become a Certified Pommelier will equip you to better serve customers, enhance your standing in the beverage community, and give you a unique and valuable professional qualification. Being recognized as a Certified Pommelier will put you in the vanguard of advanced cider specialists in this ever growing category.
HOW MUCH DOES THE TEST COST?
The registration fee for the exam is $350. Current members of the ACA can register at a discounted price of $250 by using the discount code that can be found here. If a candidate sits for the exam but does not pass either section, or only passes one of the two sections, theory or sensory evaluation, they can resit for the section of the exam that they did not pass at a future date. The fee for retaking the exam is $175 for non-members and $125 for current members of the ACA.
Read Terms & Conditions before registering.
WHAT MATERIALS ARE AVAILABLE TO STUDY FOR THE EXAM?
- The Certified Pommelier Study Guide is available directly through Amazon. It is also available at all of Amazon’s international sites.This is the official study guide for the second level of the American Cider Association’s professional certification program. It contains all of the information needed to study for and pass the examination. No other reference materials are required.
- There is also a dedicated Facebook Group (that is open for all to join) with prep materials and in-depth peer conversations that many candidates have found useful.
- Sensory evaluation is an important part of being a Certified Pommelier which is why we test your ability to accurately analyze the structural components, aromas, and flavors of a variety of ciders. In order to aid in the development of your sensory evaluation skills and understand the approach to testing them, we have several pre-recorded videos available for purchase. In addition, we host several live sensory analysis webinars each year. You can access the videos and look for scheduled webinars here.
FREQUENTLY ASKED QUESTIONS
(Download the Frequently Asked Questions document.)
- When will we receive our graded exams? Exams are not returned to candidates, however you will be notified as to whether or not you have passed about 6 weeks from the exam date. If you did not pass a section of the exam, you may request a breakdown of your points by general topic to help you identify areas in which you could improve your score should you wish to retake the exam.
- What is the grade needed for passing? 60% of the possible points for sensory evaluation and 70% for theory
- Is there a tasting section on the test? Yes. You will be asked to evaluate six ciders in two flights, one flight that assesses your ability to distinguish between key structural elements and a second where you are asked to complete a full evaluation of three ciders using the Structured Sensory Analysis format. The possible aromas and flavors document will be supplied for use during the exam.
- How long does the test take? You are given 2 hours to complete the theory section of the exam and 1 hour and 15 minutes to complete the sensory evaluation section. There is a 15 minute break in between sections.
- Is it ok if the name on my ticket or registration doesn’t match the person who attends? Registrations are not transferable, so the name on the I.D. presented when checking in for the exam must match the name on the registration.
- What happens if I cannot attend my registered exam? Please see Exam Rescheduling, Timelines and Fees in the Terms and Conditions Document for full details. If you do need to cancel your registration, exam registration fees can be refunded up to 14 days before the exam. Please note that a $25 administration fee applies to any cancellation.
- When can I register for the exam? Exam registration is open until 14 days before the posted exam date.
- How can I contact the organizer with any questions? Please contact Director of Education Jennie Dorsey at jennie@ciderassociation.org.
- What can I bring into the event? Bringing a personal water bottle is recommended for both sections of the exam. Cell phones, smart watches, computers, books or papers, and any and all other personal items must be left at a designated storage area in the exam room. Pencils will be provided, and spare paper will be available on request. Spit cups, and water will be provided during the evaluation exam. We encourage you to bring your own water bottle for the theory exam. Please contact Director of Education Jennie Dorsey at jennie@ciderassociation.org prior to registering for the exam if you wish to request special accommodations.
- Is the Certified Pommelier Exam available in my area? Certified Pommelier exams are held periodically throughout the year and in a variety of locations. Please check our current exam schedule to find an exam suitable for you.
- How many Certified Pommeliers are there currently? You can find the current number of Certified Pommelers here.
- Do I need to pass the Certified Cider Guide exam to take the Certified Pommelier exam? Yes. Passing the introductory exam to become a Certified Cider Guide is a prerequisite. If you have not yet taken this exam, you can purchase a package which includes an instructional video, study guide, and access to an online exam HERE.
- Are there ID or minimum age requirements to sit for the event? YES. You must be of legal drinking age in the country where you sit for the exam, and when checking in at the exam you must provide a photo ID that will both verify your age and identity.
October 6: Certified Pommelier Exam at Potter’s Craft Cider
TAKE THE CERTIFIED POMMELIER EXAM IN VIRGINIA ON OCTOBER 6th!
Are you ready to take the next step in your professional development in the cider industry?
If you have already passed the Level 1 Certified Cider Guide exam and are looking for that next challenge? Now is your chance!
The American Cider Association is pleased to announce a Certified Pommelier Exam will be held at Potter’s Craft Cider in Charlottesville, VA . The exam will take place Monday, Octobier 6th, 2025. The exam will begin promptly at 8:30 AM.
*Level 1 Certified Cider Guide certification is a prerequisite for taking the Certified Pommelier Exam. (Haven’t taken your Level 1 Certified Cider Guide Exam? Buy the bundle here! ACA Member discounts are available.)
There’s also a discount code available for ACA members for the Certified Pommelier Exam. You can find that code in our Resource Hub.
WHAT IS THE CERTIFIED POMMELIER EXAM?
The American Cider Association’s mission is to grow a diverse and successful cider industry by providing valuable information, resources and services to our members and by advocating on their behalf. One way to fulfill this mission is through the Certified Cider Professional Program, a program aimed at educating the front-line of cider hospitality (distributors, retailers, bartenders and more!) while also welcoming journalists and serious cider enthusiasts.
The exam for the introductory level certification, Certified Cider Guide (CCG), is an online test that can be taken at any time. The exam for the more advanced second level of certification, Certified Pommelier, is only available in person. The exam consists of two parts, a written theory exam comprising short answer and essay questions and a blind sensory evaluation of a number of ciders. Passing the introductory level exam is a mandatory prerequisite to sitting for the Level 2 Certified Pommelier exam.
Certified Pommeliers must have a fundamental understanding of all topics covered at the introductory level, but must also be able to think critically and demonstrate a deeper understanding of cider and the cider industry.
The topics covered in the exam are:
- Apples, the Orchard & History
- Cider Making
- Flavor & Evaluation
- Cider Families
- Keeping & Serving
- Food & Cider
- Social Responsibility
The exam is meant to be challenging. The only information necessary for successfully passing the theory section of the exam is contained in the Certified Pommelier Study Guide available on Amazon. To study for the evaluation section of the exam, candidates should consider attending one of the sensory analysis videos available through the ACA’s website or attend one of the regularly scheduled webinars. Access to pre-recorded webinars and registration for upcoming live webinars is available directly through our website.
WHY BECOME A CERTIFIED POMMELIER?
Cider is a beautifully nuanced beverage that is less well understood by most consumers. Having the knowledge and skills required to become a Certified Pommelier will equip you to better serve customers, enhance your standing in the beverage community, and give you a unique and valuable professional qualification. Being recognized as a Certified Pommelier will put you in the vanguard of advanced cider specialists in this ever growing category.
HOW MUCH DOES THE TEST COST?
The registration fee for the exam is $350. Current members of the ACA can register at a discounted price of $250 by using the discount code that can be found here. If a candidate sits for the exam but does not pass either section, or only passes one of the two sections, theory or sensory evaluation, they can resit for the section of the exam that they did not pass at a future date. The fee for retaking the exam is $175 for non-members and $125 for current members of the ACA.
Read Terms & Conditions before registering.
WHAT MATERIALS ARE AVAILABLE TO STUDY FOR THE EXAM?
- The Certified Pommelier Study Guide is available directly through Amazon. It is also available at all of Amazon’s international sites.This is the official study guide for the second level of the American Cider Association’s professional certification program. It contains all of the information needed to study for and pass the examination. No other reference materials are required.
- There is also a dedicated Facebook Group (that is open for all to join) with prep materials and in-depth peer conversations that many candidates have found useful.
- Sensory evaluation is an important part of being a Certified Pommelier which is why we test your ability to accurately analyze the structural components, aromas, and flavors of a variety of ciders. In order to aid in the development of your sensory evaluation skills and understand the approach to testing them, we have several pre-recorded videos available for purchase. In addition, we host several live sensory analysis webinars each year. You can access the videos and look for scheduled webinars here.
FREQUENTLY ASKED QUESTIONS
(Download the Frequently Asked Questions document.)
- When will we receive our graded exams? Exams are not returned to candidates, however you will be notified as to whether or not you have passed about 6 weeks from the exam date. If you did not pass a section of the exam, you may request a breakdown of your points by general topic to help you identify areas in which you could improve your score should you wish to retake the exam.
- What is the grade needed for passing? 60% of the possible points for sensory evaluation and 70% for theory
- Is there a tasting section on the test? Yes. You will be asked to evaluate six ciders in two flights, one flight that assesses your ability to distinguish between key structural elements and a second where you are asked to complete a full evaluation of three ciders using the Structured Sensory Analysis format. The possible aromas and flavors document will be supplied for use during the exam.
- How long does the test take? You are given 2 hours to complete the theory section of the exam and 1 hour and 15 minutes to complete the sensory evaluation section. There is a 15 minute break in between sections.
- Is it ok if the name on my ticket or registration doesn’t match the person who attends? Registrations are not transferable, so the name on the I.D. presented when checking in for the exam must match the name on the registration.
- What happens if I cannot attend my registered exam? Please see Exam Rescheduling, Timelines and Fees in the Terms and Conditions Document for full details. If you do need to cancel your registration, exam registration fees can be refunded up to 14 days before the exam. Please note that a $25 administration fee applies to any cancellation.
- When can I register for the exam? Exam registration is open until 14 days before the posted exam date.
- How can I contact the organizer with any questions? Please contact Cider Education Operations Manager Jennie Dorsey at jennie@ciderassociation.org.
- What can I bring into the event? Bringing a personal water bottle is recommended for both sections of the exam. Cell phones, smart watches, computers, books or papers, and any and all other personal items must be left at a designated storage area in the exam room. Pencils will be provided, and spare paper will be available on request. Spit cups, and water will be provided during the evaluation exam. We encourage you to bring your own water bottle for the theory exam. Please contact the Cider Education Operations Manager, Jennie Dorsey at jennie@ciderassociation.org prior to registering for the exam if you wish to request special accommodations.
- Is the Certified Pommelier Exam available in my area? Certified Pommelier exams are held periodically throughout the year and in a variety of locations. Please check our current exam schedule to find an exam suitable for you.
- How many Certified Pommeliers are there currently? You can find the current number of Certified Pommelers here.
- Do I need to pass the Certified Cider Guide exam to take the Certified Pommelier exam? Yes. Passing the introductory exam to become a Certified Cider Guide is a prerequisite. If you have not yet taken this exam, you can purchase a package which includes an instructional video, study guide, and access to an online exam HERE.
- Are there ID or minimum age requirements to sit for the event? YES. You must be of legal drinking age in the country where you sit for the exam, and when checking in at the exam you must provide a photo ID that will both verify your age and identity.
July 15: Level 1 Certified Cider Guide Workshop in Chester, England
Join us in Chester, England on July 15th for a Level 1 Certified Cider Guide Workshop & Certification!
The world’s finest cider education programme, the Certfied Cider Professional (CCP) Programme, will be back again for another Level 1: Certified Cider Guide (CCG) classroom session. Leisurely run over the course of a day, this L1 CCG training has been developed specifically for those who work directly with consumers and trade customers, namely those working in retail and hospitality, importers, distributors, wholesalers and employees of cider producers. It is also theprogramme for cider fans, afficionados and drinkers can showcase their extra weight of knowledge and passion. It is designed to enable participants to have a professional standard of knowledge and appreciation for different types of cider and how they are achieved, an approach to assessing cider and the different sensorial qualities they have, and guidance on the best practice principles for serving, storing and selling.
Candidates will receive an email containing a downloadable study guide and a link to the online exam in advance of the workshop. The day itself will consist of a presentation of the materials from the study guide, with extra elaboration and, of course, the opportunity for questions. There will also be a guided sensory session of at least 3 ciders clearly demonstrating the key structural characteristics within cider, and utilising a structured approach to their assessment.
The topics covered in Level 1: CCG are:
- Apples, Pears and Orchards
- Cider Production
- Families and Flavour
- Evaluating Cider
- Keeping and Serving
- Cider and Food
- Social Responsibility
ACA members can find their discount code in the Resource Hub!
June 10: Charting the Course: Key Cider Club Trends Uncovered by Vinoshipper
The ACA and Vinoshipper invite you to join us for a coffee chat style webinar on Tuesday, June 10 at 10:00 AM as Terra Jane Albee from Vinoshipper presents on the ins and outs of incorporating a club program to your business model. A cider club can offer many benefits, including predictable revenue streams, reduced marketing costs, and enhanced customer loyalty. Pulling from the Vinoshipper informational database, Terra Jane will walk you through the trends that have emerged over the last several years from cideries that have built in cider club programs.
This webinar is exclusive to ACA members! Not a member? Click here to join now!