Cider Data Trends Reports

Highlights from the Most Recent Cider Report Data

Regional cider brand sales were up 11% for year over year comparisons of Nielsen-measured off-premise channels for the 52-week period ending with Q3 of 2021.

Total cider category sales for the 52-week period ending with Q3 of 2021 were up 2% compared to 2019 and down 4% when compared to 2020 for Nielsen-measured off-premise channels.

In on-premise channels, cider’s rebound for the 12-week period of Q3 for 2021 compared to the same period for 2020 exceeded beer’s rebound for both draft and packaged sales.

The American Cider Association is the central hub for reliable information about the US cider market. Subscriptions to professional data firms for the beverage industry can be expensive. By pooling the resources of our members, we provide nuanced data for just the cost of your annual membership dues. Included in association benefits are quarterly on-premise and off-premise trend reports. The reports break down market trends for 26 US-regions, packaging type and size, flavor and more. Additionally, our members have access to regular members-only webinars on market trends for cider and related categories.

For more details on how the category is performing including regional and packaging analysis, members may download  Nielsen reports from our Cider Report Library.

Media may contact Michelle McGrath for more information.