Archive for July 2021
Sept. 1 Webinar: On Premise Bounce Back
After such a challenging year in 2020, the On Premise channel has bounced back much quicker than most anticipated. With sales in many areas above those in 2019, now is the time to understand strategy and tactics in such an important channel. Matt Crompton from CGA (the On Premise experts) will be on hand to discuss…
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Aug. 19 Webinar: Using Instagram Reels
Instagram recently announced that they are transitioning to a video platform. Learn from marketing expert Michelle Pagano (@TheBrewBabe) on how to increase engagement and viewership through videos on this critical marketing platform with this ACA member mini-webinar.
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Aug. 4 Webinar: Direct to Consumer Compliance
Direct-to-consumer (DtC) shipping of alcohol is on everyone’s minds these days, as consumers and suppliers alike look for better and easier ways to interact. The success of wineries in growing DtC shipping to a $3.7 billion market is notable. As cider producers look to enter this channel, a solid understanding of DtC shipping laws and…
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