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CiderCon Session: Can I Say That? Health and Nutrition Labeling Restrictions and Requirements

By Woodley Smith | December 14, 2021

Both the TTB and the FDA regulate what you can, can’t and MUST say on your cider packaging and in your promotions. Amidst a consumer-driven health craze, it’s important to know how these regulations impact your cidery. In this workshop, beverage-specialist attorney Marybeth Williams will walk you through these regulations when it comes to health…

CiderCon Session: New Skins: How Brand Positioning & Packaging Design Can Reinvigorate a Category & Connect with New Drinkers

By Woodley Smith | December 14, 2021

New CiderCon® 2022 Session! New Skins: How Brand Positioning & Packaging Design Can Reinvigorate a Category & Connect with New Drinkers Beyond packaging trends and gimmickry, there’s an opportunity for every brand to better understand and communicate a meaningful story. As a brand strategist in the beverage alcohol space, Michael Kiser will share industry analogs…

Creating Consumer Excitement with Food Pairing Suggestions

By Woodley Smith | December 10, 2021

Pairing food and cider is an important key to helping people learn to love the complexities and nuances of cider, but we all understand that it can be tricky business. Join us for a dive into putting theory into practice in this session with our Cider Education Outreach Manager, Jennie Dorsey at CiderCon® 2022 in…

An Intro to Holistic Orcharding for Novice Growers

By Woodley Smith | December 7, 2021

Intro to Holistic Orcharding for Novice Growers The American Cider Association is pleased to announce that Mike Biltonen will lead an Intro to Holistic Orcharding for Novice Growers workshop at CiderCon® 2022. In this seminar we will cover the basics of what to look for when you’re seeking a site appropriate for your orchard, whether…

CiderCon 2022 Schedule Released

By Woodley Smith | November 23, 2021

The American Cider Association is please to share the first draft of the CiderCon® 2022 Schedule! With tours, tastings, educational workshops, demos and more, CiderCon’s return to an in-person event is bound to be one of the most energetic CiderCons to date. Early registration numbers have been record breaking, with more than 400 people already…

Distributor Relationships & Social Media Advertising Sessions at CiderCon 2022

By Woodley Smith | November 16, 2021

The American Cider Association is pleased to announce that Julie Rhodes of Not Your Hobby Marketing will present three sessions at CiderCon® 2022. Read on to learn more about Julie’s sessions and why you won’t want to miss them. Social Media Advertising 101: How to Get Started with FB & IG Ads Social media marketing…

Webinar: Three-Tier Compliance & Regulatory Concerns for Cideries

By Woodley Smith | November 10, 2021

Join the American Cider Association for the webinar Three-Tier Compliance & Regulatory Concerns for Cideries on December 9, 2021 at 11:00am Pacific Time. Alex Koral of Sovos ShipCompliant will lead this webinar. What Will Be Covered In This Webinar? As they expand, cider producers face a long list of complicated and evolving compliance and regulatory…

Exploring Geographic Indicators for Cider

By Michelle McGrath | November 10, 2021

Dear ACA Members,  For the last year and a half, the American Cider Association has been working closely with our partners at the New York Cider Association and key stakeholders in the wine industry and government to explore how harvest-driven ciders over 7% ABV might benefit from a system of geographic indicators. We all know…

Tiffanie Barriere, aka The Drinking Coach, to speak at CiderCon 2022

By Woodley Smith | November 3, 2021

We are thrilled to announce that Tiffanie Barriere, aka The Drinking Coach, is speaking at CiderCon 2022 in Richmond, Virginia! Tiffanie is no stranger to cider, which is why we’ve asked her to demonstrate how to make killer low-ABV cider cocktails in her workshop at CiderCon. She’ll walk you through the steps so you can…

5 Reasons to Register for the Certified Pommelier Exam

By Woodley Smith | October 27, 2021

CiderCon® is right around the corner, and that means so is your next chance to join the elite crew of Certified Pommeliers™ that are spreading the good word about cider around the country. The exam itself will take place on February 1, 2021 during CiderCon® at the Richmond Marriott Hotel. That leaves plenty of time…