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American Cider Association Board Announces New Seats for 2020 Election

By Michelle McGrath | November 10, 2019

With over 900 cider producers and counting, the cider industry is a mosaic of business models, cider styles, geographies and individuals. Since we first earned our non-profit status in 2014, American Cider Association has worked to push forward programming that benefits everybody in our industry’s ecosystem. One way we do this is by making efforts…

CiderCon® 2020 is OPEN FOR BUSINESS!

By Michelle McGrath | November 9, 2019

You can now register to attend CiderCon® 2020–the world’s premiere industry event for the cider community. It’s taking place in sunny and happening Oakland, California at the Marriott from Tuesday, January 28-Friday, January 31.  What’s new at CiderCon®? We are glad you asked! After a brief hiatus, the 1/2 day orcharding seminar is back! This will happen on…

Test Driving a Cider Lexicon

By Michelle McGrath | November 9, 2019

The American Cider Association introduced our first cider style guide in 2017.  Our ultimate target audience was consumers. How can we help consumers find a cider they like and come back to the category again and again, and how can we advance this goal by training beverage professionals, the folks that interface between the producer…

Stop Tax Increases

By Michelle McGrath | October 15, 2019

The Craft Beverage Modernization and Tax Reform Act EXPIRES at the end of 2019. The Craft Beverage Modernization and Tax Reform Act created critical but temporary excise tax credits for beer, wine, spirit and cider producers. This cross-sector cooperation was unprecedented, and the results have been clear—our industries create jobs, support farms, and bolster community…

The Gravensteins of Sonoma County

By Darlene Hayes | October 4, 2019

“What can I get for you?” I ask the next customer at the bar. “I don’t know. Do you have any cider made with Gravenstein apples?”, comes the reply. “All the ciders on our menu have some Gravenstein in them. What sort of cider do you like?” That’s a typical beginning conversation at the Craft…

Are You Overpaying Your Taxes?

By Michelle McGrath | October 3, 2019

Every week I speak with a producer that is unknowingly overpaying their taxes. Last week a quick email resulted in one of our smallest members getting a $700 tax refund. It’s understandable that people are confused about their taxes. In particular, I find there a misunderstanding that because the cider tax rate was expanded with…

Is your label compliant?

By Michelle McGrath | September 5, 2019

Since the enactment of the CIDER Act, the cider tax rate applies to products that are under 8.5% ABV, under 0.64 gram of carbon dioxide per 100 milliliters and contain no other fruit than apples or pears. As of January 1, 2019, the TTB is requiring all cider (not just cider >7% ABV) that qualifies…

Cider And Cheese Pairings For Any Occasion

By Guest Contributor | July 25, 2019

A technique review in honor of #WineAndCheeseDay It’s a perfect summer morning in the Pacific Northwest. As I stroll into work my mind wanders. Stopping for a shady moment under an apple tree heavily weighted with delicious glowing orbs I am suddenly struck with the desert island question. What drink would I take with me?…

American Cider Association Solicits Feedback On Cider Styles

By Michelle McGrath | May 10, 2019

It is the American Cider Association’s mission to move our industry forward and grow a cider community that is successful and inclusive, entrepreneurial and diverse. That’s why the USCAM’s style guidelines are a living document – a work in progress, open to new information and new perspectives. We encourage anyone to provide feedback through our annual style…

Hand holding a red-fleshed apple

NOW OPEN: 2019 Feedback Form for American Cider Association Cider Styles

By Michelle McGrath | April 3, 2019

We call our American Cider Association Cider Style Guide a living document. We’ve updated it twice since its first release in the fall of 2017, both times based on the feedback of the cider industry. It’s our goal to be transparent and responsive to our members, so we built an annual feedback mechanism directly into our…