Get to Know Your Board Member: Soham Bhatt

We’re pleased to introduce you to the newest ACA Board Member, Soham Bhatt of Artifact Cider Project who was elected to an At Large Cidery Seat on the board in 2021!

Where do you work and what is your position?

Co-founder and cidermaker at Artifact Cider Project in Massachusetts 

Do you work in cider full time? If not, what is your other job?

Full-time 

How did you get into cider?

As a customer! I had a few “epiphany ciders” that pushed me from customer to producer and changed my worldview on the relationship between apples and cider: West County Cider, Oliver’s, Cidre Dupont, and Gurutzeta.

 Why did you decide to run for a position on the board?

Cider is at an exciting moment in it’s growth as an industry, and I think that I can provide a unique perspective on customer education and advocacy of cider as a category.  

What are your hopes for the future of the US Cider Industry?

That it’s here to stay.  Some alcohol trends come and go, styles come and go, but I’d really like cider to become a fundamental part of the cultural landscape of the United States. 

How do you describe your cider region?

Broadly, our region is the Northeast. The apples we work with primarily grow in MA, NY, NH, and VT.  When we make terroir-driven ciders, we focus specifically on the middle Connecticut River valley, upper Berkshires area. 

What’s your favorite apple to work with and why?

Depends on the grower. I love Roxbury Russet because of its provenance, but also because of its richness, versatility, and distinct flavor profile. McIntosh is an oft-maligned apple that in the right hands with the right tools is also quite explosive aromatically and exciting. In terms of European apples, I would have to say that Yarlington Mill, with its floral, fruity softness, is also a pleasure to work with and makes me yearn for an American seedling that can supplant it.  

What is your favorite cider/food pairing?

Depends on the cider. I love fresh, fruit forward ciders at the start of a meal, so anything snack-y, like pâté, tinned fish, basically any cheese, raw bar, takis, cheetos, funyuns, chips of various flavors, fried goodies.   

What is your favorite nature/cider pairing?

Also depends on the cider. I love a dry, funky cider at dusk, sitting ocean side around early May, when the flowers are beginning to bloom but the water’s still too cold to take a swim. 

What would you like our members to know about you that they might not know?

My wife and I are enthusiastic travelers (pre-Covid), and love to explore new places around the world. As avid home cooks we try to take cooking classes and eat everything wherever we go. Upon returning we try to replicate our favorite dishes for our friends. Come over and eat! 

Learn more about all our board members here.

Annual Membership Meeting Recording Available!

In the meeting, we reviewed last year’s accomplishments, took a look at our new strategic plan, and talked about our future activities to support the cider industry.

You must be an Active ACA Member to view the Annual Membership Meeting. You can become a member or update your membership here.

Check out the recording of this year’s ACA Annual Membership Meeting by clicking here! You will be prompted to login prior to being able to access the link to the recording.

Get to Know ACA President Eleanor Leger

International Women’s Day has been happening for a little over 100 years, but we all know the mark women have made upon history is much longer than that and so has been their role in cidermaking. Furthermore, we continue to see more women take a leading role in the cider industry.

You’ve already been introduced to Vice President Brooke Glover today. Now it’s time to get to know ACA Board President Eleanor Leger. Eleanor has been involved with the ACA since it’s inception and has served on the board in various capacities over the years. She was elected to be Board President in 2021.

Where do you work and what is your position?

Founder and CEO, Eden Specialty Ciders, Newport, VT

How did you get into cider?

I started making ice cider in our basement in 2007. One thing led to another…

 Why did you decide to run for a position on the board?

I originally ran for an ‘At Large’ position on the Board back in 2015 hoping to represent the perspective of smaller, orchard-based cideries. For the first few years I was the only woman and the only small cidery on the Board. We made good progress in professionalizing the Association, moving our finances from spreadsheets to QuickBooks, hiring our first Executive Director in Michelle, and including a track at CiderCon of relevance to smaller orchard-based producers. I was honored to be re-elected in 2019 as Eastern Region Chair.

What are your hopes for the future of the US Cider Industry?

I’m encouraged by the continued steady growth of regional ciders. I look forward to increasing awareness of cider’s diversity of flavors and methods, our ties to orchards and agriculture, and our efforts to welcome all to our products, our taprooms, and our industry.

What do you feel you uniquely bring to the board?

I bring a unique combination of 1) a professional background in business and product strategy, 2) 14 years as a very small scale grower and producer, 3) experience with wide distribution in the market due to our leadership in the tiny niche of ice cider. This means I have some understanding of the needs of cideries of all sizes and strategies, and of the complexities of the regulations, market dynamics and business challenges that impact them.

How would you describe the approach you plan to take in your role as president of the ACA board?

Our role is to work with Michelle to set the overall strategy and plans for the Association and support her in achieving them. I’ve been involved in the development of our new strategic plan, and am very excited about the initiatives we will be working on. I will be looking to insure our work is delivering benefits for all segments of our industry, and that we are consciously expanding our outreach – to the hundreds of small cideries that may not realize how our programming can help them, to the apple growing community that shares a stake in our future, and to Black, Indigenous and People of Color among consumers, trade, producers and suppliers whom we invite to join our journey.

Finally, I want to make sure we all have FUN doing this work. One of the things I have loved most about being in this industry is that by and large we are down-to-earth people that enjoy having a good cider at the end of the day, and are excited to have others party with us!

What’s your favorite apple to work with and why?

At Eden we work with so many heirloom and tannic varieties it is difficult to choose just one. For right now I will choose Belle de Boskoop – an old Dutch russet that actually became very popular in Normandy. We just released a single-variety of this from the 2019 harvest at Scott Farm. It has wonderful juicy acidity with pronounced orange and tropical notes.

What is your favorite cider/food pairing? 

Any dry, tannic still cider with a pan-seared pork chop, also shortbread cookies with a glass of ice cider at the end of a meal!

What is your favorite nature/cider pairing?

Sitting on the beach at nearby, aptly-named Crystal Lake with a can of Deep Cut.

What would you like our members to know about you that they might not know?

I have two grown children, two border collies, and am blessed to be married to a saint for more than 35 years 🙂

Get to Know ACA Vice President Brooke Glover

International Women’s Day has been happening for a little over 100 years, but we all know the mark women have made upon history is much longer than that and so has been their role in cidermaking. Furthermore, we continue to see more women take a leading role in the cider industry.

Today we invite you to get to know the two women at the helm of the ACA board–first up, Vice-President Brooke Glover. Brooke was re-elected to the board and re-elected to the position of Vice President in 2021.

Where do you work and what is your position?

I am one of the co-founders and President at Swilled Dog Hard Cider and Swilled Dog Spirits.

How did you get into cider?

The first time my husband took me back to his hometown, we went to one of his friend’s cellars and I was able to try dry cider, straight from the barrel, made from West Virginia apples. Up to that point, I had only experienced sweet cider. So that was very eye-opening for me that there were many ways to make cider and I pretty much fell in love with the beverage. We then started exploring the category more and making it at home. I also soon found out that my grandfather used to make cider when he was younger- I didn’t know that about him so it has been cool for me to talk to him about that part of his life that I knew nothing about.

 Why did you decide to run for a position on the board?

I really enjoy being of service and feeling like I can make a difference. We have such an amazing industry and I want it to continue growing and thriving.

What are your hopes for the future of the US Cider Industry?

Growth. I believe that growth will come with better understanding of the category and education about the beverage, how it’s made and the passion that goes into it from the makers.

What do you feel you uniquely bring to the board?

Our board has varied and wonderful skill sets and backgrounds but something unique that I try to bring to our work every day is positivity and a growth mindset to everything we do. Challenges do (and will continue to) arise and I enjoy tackling those and always try to think of it as a chance to grow and improve.

How would you describe the approach you plan to take in your role as vice president of the ACA board?

I’ve been Vice-President now for two years and I’ve always tried to make sure I’m doing more listening than talking- I want to continue doing that this year. Also, I try to make sure everything we do is working toward fulfilling our mission and our strategic plan. The strategic plan takes a lot of time, effort, and mindshare to develop and it is important that we stay on track with working that plan. And lastly, I want to make sure I am supporting the board, Michelle, and our new President, Eleanor,  as much as possible.

What’s your favorite apple to work with and why?

I love the Virginia Hewes Crab. It is tiny and is a ton of work but it is very worth it. The flavor that it provides is amazing and we have bunch that grow here in West Virginia, so I’m keeping it local!

What is your favorite cider/food pairing? 

I love a dry cider paired with a nice cheese tray.

What is your favorite nature/cider pairing?

My favorite nature/cider pairing is our Pumpkin Patch cider sitting around a fire in the early fall in West Virginia listening to Tony Caridi calling the Mountaineers on the radio. It really doesn’t get much better than that but my second favorite is our Pineapple cider on the beach.

What would you like our members to know about you that they might not know?

Just two fun facts: I played Division I college volleyball and we also own a distillery.

Building a Tech Stack for Your Cidery: 10 Questions You Should Ask Tech Vendors

#SponsoredContent by Ekos

If you’re reading this blog, you probably already know that technology is essential to any craft cider businesses. “Software gives the craft market a leg up against the larger, more entrenched beverage companies,” said Josh McKinney, Ekos CEO and co-founder. You might only have the resources to hire a small team, but technology allows you to make the most of what you have. “If it makes your team more efficient so you can spend more time with customers or on differentiating your brand in the market, then it is time and money well spent,” said McKinney. 

So, you’ve determined you need to invest in a piece of software, but you’re not sure which vendor to choose. Before you start evaluating your options, make sure you know the problem you’re trying to solve and your desired outcome. For example, if you’re looking for inventory software, are you trying to get more organized? Communicate better with your team? Keep more accurate records? Sync inventory transactions with your accounting software to save time? Whatever your goal, make sure you (and any other stakeholders) nail it down and figure out what features the tech solution should have in order to meet your needs. 

Want to learn what technology cideries are using for POS, ecommerce, accounting, inventory, sales and more? Download an analysis of 1,500 cideries and breweries

5 Tips for Choosing a Software Solution 

1. Make sure the vendor can solve your problem. 

Now that you know what you’re trying to accomplish, it’s time to evaluate vendors on how effectively they can help. Once you’ve reviewed basic marketing materials to get an idea of what the software offers, be sure to set up a demo so you can see what the product actually looks like and how it works. But remember: no solution will be 100% perfect, so prioritize your top features and make sure the vendor checks off the most important boxes. 

Depending on your specific needs, some general categories to consider include:

  • Analytics, reporting, and business intelligence capabilities
  • How you can access the platform (look for a cloud-based system)
  • Integrations to other software you’re already using.

2. Set a budget, and make sure you know the “all-in” cost. 

Using technology to solve your problems costs money, but fitting it into your budget is possible as long as you know the true cost. Most software-as-a-service (SaaS) companies will charge a subscription fee, but make sure you ask for all other associated costs. For example, does the company charge you for each additional user? Or, for an ecommerce or POS system, what are their website hosting or credit card processing fees?

Keep in mind that a cheap solution is often just that — cheap. Instead of trying to find a cut-rate option, simply decide how much you can afford to spend and add it to your list of considerations as you evaluate vendors. 

3. Find out if the vendor is familiar with your industry. 

Many craft beverage businesses have found out the hard way that big software companies cater to enterprise clients and are often ill-equipped to handle the needs of a craft cidery. Sure, they’ll tell you their platform can be used for anything — which really means the platform is incredibly generic with few, if any, features that are specific to cider production. 

Plus, frankly, you’ll likely struggle to get hands-on support when you’re competing for attention against companies with multi-million-dollar, or even billion-dollar, annual revenues. Ask vendors if they are well-versed in working with businesses of your size and type — but you’ll probably be able to tell quickly just based on their industry knowledge (or lack thereof). 

4. Investigate your options for customer support and any associated fees.

Another important factor to consider is what types of support the vendor makes available. Ideally, you would have the option of online and phone support in addition to a database of help articles. Make sure you understand the support packages and choose the one that makes sense for your team. You’ll also want to know whether you get hands-on onboarding and training (with a real person) as a new customer, and the company’s overall commitment to service. Will you have to wait a week for a response to a support ticket? If you have a problem during off-hours, is there a robust database of support articles for you to reference? What about ways to give product feedback? These should all be questions you ask. 

5. Talk to your peers and ask for customer references. 

This one’s a no-brainer, but if a company can’t offer references within your industry, you might want to look elsewhere. Ask the vendor to provide references that are as similar to your business as possible so you can properly compare. 

Questions to Ask Potential Tech Vendors 

  1. How will your software help us achieve our goals?
  2. What does an ideal relationship between us look like?
  3. What is your commitment to service?
  4. What’s your company mission?
  5. What is my “out”?
  6. What happens if/when challenges arise? How do you handle conflict?
  7. Knowing my needs, what is the “all in” cost to use your software?
  8. Is my business type and size typical for your client base?
  9. Is your software easy to use on a mobile device?
  10. How easy is it to get support? Does it cost anything?

To learn more about the tech solutions craft makers rely on, download Building a Tech Stack: An Analysis of Breweries and Cideries and get insights from 1,500 craft producers.

Exploring Diversity of Cider Profiles Through the Selection of New Yeast Strains

by Etienne Dorignac –Technical Manager, Fruit Fermentation

#SponsoredContent by Fermentis

Introduction

Although the global cider market has been constantly growing over the past 15 years, , the growth rate has progressively  slowed down in the last 5 years. In fact, we see from the last data published (AICV) that the significant increase of consumption observed between 2005 and 2015, from 13.5 million hectoliters (MhL) to 24 MhLs, mainly driven by new regions such as North America, Australasia and Africa versus older markets such as West Europe and Latin America, progressively flattened out to reach about 26 MhLs in 2019.  In addition, the distribution between regions has not been changing much in recent years… In this context, cidermakers are facing competition challenges and need to find new ways to boost their market by standing apart from each other. Among the main diversification tools they have in hands, the choice of the raw materials and the recipe; but  also the selection of the yeast strain and the conditions applied to carry out the fermentation can drastically affect cider organoleptic profiles. In this way, Fermentis R&D selected 4 new yeast strains dedicated to ciders whose characterization will be presented in this article.

Evaluation of different yeast strains through different types of cidermaking

  1. Cider?

What could be considered as a “cider” is actually very variable depending on the countries and the substrates: 100% apples, types of apples, addition of other fruits such as pears, usage of juice, concentrates or external sugars. In addition, the number of recipes can hugely differ, what makes a standard study almost impossible.

As a consequence, the characterization was based on 4 major recipes that could embrace the main problematics faced by cidermakers around the world: types of apples used, source and quantity of sugars, completion or voluntary stop of fermentation (to eventually leave some residual sugars) and fermentation temperature.

The different recipes are detailed in Table 1.

Tab. 1 Types and characteristics of the cider recipes carried out for the study. Main differences highlighted in bold red. *DAP: diammonium phosphate as source of ammonium ions, **SpringFerm™ and SpringFerm Xtrem™ represent respectively partial and total yeast autolysates as sources of amino acids as well as lipids, vitamins and other oligoelements.

All fermentations have been carried out at the experimental cellar of the Institut Français des Productions Cidricoles (IFPC), French research institute specialized in cidermaking; in 15L glass vessels, with a standardized oxygen rate addition (1.5mg/L) and under inert atmosphere (N2).

2. Strain characterization

It is easily understandable that, from the traditional French sweet cider to the American hard dry cider, most of the fermentation conditions are becoming increasingly difficult even though nutrition and temperature were adjusted. It was then interesting to try different yeast strains through all these recipes in order to select the most diverse and interesting ones. From more than 20 strains evaluated, we’ll highlight the main results for 4 of them (SafCider™ AB-1, SafCider™ TF-6, SafCider™ AS-2 and SafCider™ AC-4) , more specifically as it relates to their robustness; and their analytical and aromatic profiles.

a. Robustness

To assess the robustness of the strains towards difficult fermentation conditions, i.e. high sugar concentration (and content in the most difficult to assimilate fermentable sugars, i.e. fructose), low pH, nutrient deficiency, low temperature… Figure 1 shows the kinetics as well as the remaining sugars at the end of the fermentation in the hard cider. The strain SafCider™ TF-6 clearly stands apart from the other strains as it was not able to finish the fermentation and typically left ~25 g/L of sugars, among which fructose was a major part. This feature was observed in most of all matrices, as TF-6 was only able to finish the fermentation till dryness in the English cider (high YAN, low tannicity, then less inhibition and more O2 availability, high temperature), highlighting the bigger needs of this particular strain and the fact that the selection can be crucial depending on the cidermaker target. A higher sensitivity to high concentration of SO2 (50 mg/L maximum) is as well to be noticed for this strain.

Fig.1 Kinetics follow-up through the American hard dry cider recipe.

b. Analytical Profile

All basic analytical parameters at the end of the fermentation have been determined. Among the most interesting ones, the acidity profile is of particular interest as it reflects the metabolic behavior of the strain that could have a real impact on the organoleptic profile. Figure 2 shows the acidity profiles of strains in the English cider recipe. Most significant with SafCider™ AB-1 and maybe not as much with the other strains, we could see that some strains are able to consume the major organic acid present in apples, i.e. the malic acid, in significant amount through the malo-ethanolic pathway; and thus decreasing the total acidity and its feeling. To the contrary, some strains, such as SafCider™ AC-4, are preserving this acidity and maintain a crispy feeling (observed but not shown here). Moreover, the ability of strains to produce acetic acid during fermentation from the glycolysis pathway can also affect the aromatic profile, degrading its quality at too high concentration (vinegar flavors). For this attribute, all strains were selected for their low production with always the SafCider™ TF-6 being a “clean” strain towards deviations like SO2 and acetaldehyde production as well.

Fig.2 Acidity profiles through the English dry cider recipe.

c. Aromatic Profile

In addition to higher alcohols, two major types of aromatic compounds are produced by yeast strains during fermentation and have a significant impact on the aromatic profile of all beverages: (1) the acetate esters, whose most famous and abundant one is the isoamyl acetate with its distinctive banana and candy notes and which is recognized as an overall aroma enhancer; and (2) the ethyl esters, whose most abundant ones are the linear chain ethyl esters from 4 to 10 carbons (C4-butanoate, C6-hexanoate, C8-octanoate and C10-decanoate) and which confer more discrete but more complex floral and fruity characters. Huge differences in the release of these compounds can drastically affect the flavor perceptions of beverages, the same applying for ciders. In Figure 3, all matrices have been taken to compare the aromatic behavior of the strains in different conditions.

We noticed big differences between strains; and even if aromatic compounds concentrations were of course impacted by the recipe and more specifically the amount of sugars fermented (especially for isoamyl acetate whose acetate part is directly linked to the glycolysis pathway), we could extract common trends. Except for the English cider, SafCider™ TF-6 showed always higher production of isoamyl acetate than others. This will be illustrated in terms of flavor but also aromatic intensity in the last paragraph of this article. For the English cider only, SafCider™ TF-6 was indeed able to dry the sugars and not leave any residual sugars, suggesting a strong relationship between the stress generated at the end of the fermentation and the aroma produced. SafCider™ AC-4 showed particularly high but quite stable ethyl esters production (driven by ethyl octanoate – fruity/floral), hypothesizing a reliable complexity in the flavors. SafCider™ AB-1 and particularly SafCider™ AS-2 increased their ester production along with the difficulty of the recipe with SafCider™ AB-1 being on the low values, more respecting the raw material.

Fig.3 Strain aromatic profiles for all recipes regarding isoamyl acetate and ethyl esters (C4, C6, C8 and C10) odor active values (= concentration/perception threshold).
*: Sole recipe in which TF-6 was able to dry the sugars. NA = Non-Available.

Focus on French Traditional Sweet Cider – Strain Baseline

Relying on the expertise of IFPC and their trained taste panel specialized on French traditional sweet ciders, professional tastings have been carried out on French cider experiments, both stopped with around ~30 g/L of residual sugars (called “Brut” ciders in French). The specificity of this tasting was to assess first the global fruitiness of the ciders with two major descriptors: (1) “Fruity/Floral” corresponding to fresh fruit (apple, pear, banana…) feeling; and (2) “Cooked fruits” related to ripe or processed fruits (like compote), aromas that are not necessarily looked for but adding complexity to the final cider. After this evaluation, it was then asked to tasters to detail fresh and cooked fruit notes to identify the aromatic drivers for each strain and to evaluate off-flavors as well, such as phenolic and sulfury aromas. Finally, a simple evaluation of the basic tastes was done: Sweet, acid, bitter and astringent.

From these tastings, SafCider™ TF-6 (especially) and SafCider™ AS-2 were scored as the highest in fresh but also cooked fruits, whereas SafCider™ AC-4 was judged less expressive and predominantly oriented towards freshness; and SafCider™ AB-1 was more discrete (data not shown).

More interesting were the detailed fresh fruits perceived by tasters as shown in Figure 4.  Obviously, sensory characterization of all ciders was driven by detection of apple notes, but SafCider™ TF-6 scored high for most of the fruits, especially banana-pear and red fruits. SafCider™ AS-2 and SafCider™ AC-4 respectively exhibited more citrus and floral notes, whereas SafCider™ AB-1 was mainly centered on apple.

Fig.4 Detail of fruity/floral notes for the French sweet cider.

Both these general and detailed notes are actually quite well related with the production of aromatic compounds highlighted in the previous paragraph; with higher production of isoamyl acetate by SafCider™ TF-6, offering thus more aromatic intensity but enhanced aromatic complexity towards the other fruits as well; followed by SafCider™ AS-2 and SafCider™ AC-4, the latter producing mainly ethyl esters such as ethyl octanoate;  which could explain these red fruits and specifically floral notes. SafCider™ AB-1 was the less exuberant and expressing more the raw material thanks to its quite discrete aroma production.

Together with mouthfeel attributes assessment (data not shown) confirming higher acidity feeling for SafCider™ AC-4 in line with its acidity maintenance and the sweetness feelings for SafCider™ TF-6 and SafCider™ AS-2 possibly linked to their high candy-like aromatic intensity and their higher remaining fructose level (higher sweetening power than glucose or saccharose), Fermentis suggested the map in Figure 5 to describe the impact of these 4 yeast strains and to serve as a baseline for cidermakers in their choices.

Fig.5 Fermentis cider strains baseline map based on French sweet cider recipe.

Conclusion

Yeast strains may have a huge impact on cider profiles, not only in terms of fermentation performances and analytics but for sure also from a sensory perception standpoint. As such, they can be considered as a powerful tool to diversify the cider offer in the market and cidermakers can play with them to achieve their final product target. For this purpose, Fermentis focused its research on the selection of valuable strains dedicated for ciders. SafCider™ AB-1 (Apple Balanced) will suit for all types of balanced ciders even under difficult fermentation conditions. SafCider™ AS-2 (Apple Sweet) will bring to sweet and dry ciders complex aromatic profile between fresh and cooked fruits and a rounder mouthfeel. SafCider™ AC-4 (Apple Crisp) will be applied for highly fresh and crisp sweet or dry ciders. SafCider™ TF-6 (Tutti Fruiti) will be dedicated to intensely fruity but rather sweet and round ciders!

ACA Annual Membership Meeting

ACA Annual Membership Meeting, March 3, 2021 – 11:00am Pacific Time

Please join the American Cider Association to review last year’s accomplishments, take a look at our new strategic plan, and weigh in on our future activities to support the cider industry.

You must be an Active ACA Member to particpate in the Annual Membership Meeting. You can become a member or update your membership here.

Let Ellen know when your membership is up to date and she will send you the Zoom link!

Four Insightful Webinars Coming Up Soon!

CiderCon® Encore: Avoiding Common Pitfalls of Business Maturity with Stephanie Hartman February 18, 2021 – 9:30am Pacific Time

Brought to you by Ciderpros.com

Across stories of business owners’ ambitions and fears, Leadership Coach, Stephanie Hartman, found patterns of common pitfalls emerged at each phase of business maturity. For those who did not get help soon enough, the pitfalls ended their business—or the business survived at the cost of the owner’s health or relationships. Those who took necessary steps, restored balance in their lives and found renewed inspiration. In this presentation, Stephanie will share actionable tips to help you avoid the common pitfalls or escape them if you’re already there.

All CiderCon attendees will be emailed a link to the Zoom meeting prior to the date of the webinar. Didn’t attend CiderCon? ACA members can request a ticket by emailing Michelle.


Cider Business School: A Crash Course in Running Your Cidery as a Business February 24, 2021 – 11:00am Pacific Time

Brought to you be Ekos

You started your cidery because you love making cider, but no one told you most of your days would be spent behind a computer or in meetings handling the less glamorous aspects of your business. You don’t need an MBA to run a successful cidery, but there are some business basics you need to master, including operations, sales, and accounting. In this webinar, Ekos will provide an overview of what you need to know in each area, advice for how technology can help you be more efficient, and tips for taking your business to the next level. 


Certified PommelierGuided Tasting March 4, 2021 – 3:30pm Pacific Time

Brought to you by Arryved

The Certified Pommelier™ exam is a rigorous test of a beverage professional’s cider knowledge, including one’s ability to taste and evaluate an apple-driven cider. This workshop is an opportunity for students to practice using the formulated evaluation schema used in the Certified Pommelier™ tasting exam. Workshop registrants will be sent a link to purchase the cider that the instructors will be evaluating. Purchasing cider is optional.

Instructors:  Darlene Hayes & Tim Godfrey


CiderCon Encore: Driving Organizational Change with Stephanie Hartman March 11, 2021 – 9:30am Pacific Time

Brought to you by Ciderpros.com

For your facility move or new software to deliver on the promise of life being better, you’ll likely need some employees, customers or suppliers to stop doing something and start doing something else. In this presentation, Leadership Coach, Stephanie Hartman, will share a blend of academic theory and practical tools for addressing the tactical and emotional aspects of organizational change.

The link to the Zoom meeting will be sent to all CiderCon attendees prior to the date of the course. Didn’t attend CiderCon? ACA members can request a ticket by emailing Michelle.