5 Actionable Strategies to Create a More Profitable Taproom Webinar

In this rapid fire session, the American Cider Association is excited to introduce you to Andrew Coplon and Kary Shumway (Taproom Success). Over just 30 minutes, you will walk away with actionable strategies you can put in place to see greater success in your taproom. Join Andrew & Kary for proven methods to build deeper relationships with guests, increase revenue, and have better financial control. Numbers can be fun! Andrew and Kary will be joined by Megan MacLean (Director of Hospitality at Artifact Cider Project) to share their success from these strategies. Get excited for this pre-CiderCon® webinar and then sign up for the half-day course at CiderCon® 2023.

Live Sensory Analysis Webinar with Two Broads Ciderworks

Join our Certified Pommelier™ panel in a live practice sensory webinar featuring cider from Two Broads Ciderworks on December 8 from 4-6pm Pacific. This will be your last chance to participate in a live sensory analysis webinar prior to the Certified Pommelier™ exam at CiderCon® 2023, so sign up now!

This webinar is also available to rewatch and practice as a prerecorded event.

Order cider to participate along with the webinar here. Please make sure the ciders can be shipped to your state before registering for this event.

Live Sensory Analysis Webinar with Ploughman’s Cider

Looking to up your sensory analysis skills? Studying for the Certified Pommelier™ Exam at CiderCon® 2023? Join our Certified Pommelier™ panel in a live practice sensory webinar featuring cider from Ploughman’s Cider on November 17 from 4-6pm Pacific. Cost to attend the workshop is $15 for ACA members and $30 for non-members.

This webinar will also be available to rewatch and practice as a prerecorded event.

Ploughman’s has generously created a limited time Sensory Analysis Bundle for this webinar. You can purchase the cider bundle here.

DtC Shipping Compliance: Get to Know the Basics Webinar

Join us May 24, 2022 at 10:00am Pacific to learn the basics of direct-to-consumer shipping compliance!

For many producers, direct-to-consumer (DtC) shipping is top of mind these days, with ever-increasing consumer expectations for online ordering and shipping of just about everything — not to mention the pandemic’s continued impacts on the on-premise trade.

DtC shipping is a great channel for growth, but cider producers entering the market must account for key compliance concerns to succeed in DtC shipping while avoiding the fines and other penalties that can result from non-compliant shipping.

Please join us for a look at DtC shipping compliance essentials for cideries. Topics will include:

  • The current state of shipping cider direct-to-consumer
  • The rules that govern DtC shipping, from licensing requirements to tax remittances
  • How cider producers can create effective and compliant DtC shipping programs

Webinar attendees will gain a basic understanding of DtC shipping laws and how to apply them to their own programs.

Our Speaker:

Alex Koral, Regulatory General Counsel, Sovos ShipCompliant Based in Boulder, Colorado, Alex is Regulatory General Counsel for Sovos ShipCompliant, where he serves as lead legal researcher for beverage alcohol regulation and has become a leading expert in DtC shipping laws and interstate distribution of alcohol. He has spoken on the topic at many industry events including meetings for the National Council of State Liquor Administrators, National Liquor Law Enforcement Association, DISCUS, ACSA and Craft Brewers Conference. Alex has been in the beverage alcohol arena since 2015, after receiving his J.D. from the University of Colorado Law School.

Nielsen 2021 Data Insights Webinar

Nielsen 2021 Data Insights Webinar – April 27, 2022 at 11:00am Pacific

Join the ACA and Nielsen for a review of 2021 Off-Premise cider trends with Nielsen. Nielsen VP Jon Berg will share sales trends by packaging, flavor, style and region. We will also look at the insights provided by our newest report with Nielsen, a comparative consumer panel study. We’ll identify cider’s strengths and areas for growth regarding consumer demographics, and we’ll compare it to wine, beer, FMBs and cocktails.

About the Speaker

You must be an active ACA member to attend this webinar. You can join or renew your membership here.

Ekos Cider Business School March 29

Our friends at Ekos are very excited to bring Cider Business School back for its third consecutive year! Join Ekos CEO Josh McKinney for an hour-long webinar exploring the state of the cider industry and providing a crash course on business management best practices. Attendees can expect to learn about:

  • Technology adoption trends for cider businesses
  • Streamlining team communication
  • Driving efficiencies across your business
  • Tips for increasing revenue

ACA Annual Membership Meeting – March 29, 2022

The American Cider Association is pleased to invite our members to join us for the Annual Membership Meeting. The meeting will take place Monday, March 29, 2021 at 10:00am Pacific via Zoom.

We will take a look at last year’s accomplishments, review our strategic plan, and let you know what’s in the works for the year ahead. We look forward to virtually seeing all of you and hearing your ideas for how we can promote the US cider industry.

You must be an Active ACA Member to participate in the Annual Membership Meeting. You can log in, join, or renew your membership here.

We will provide you with the Zoom link prior to the beginning of the meeting on March 29, 2022.

Harvest Driven Cider Segment Survey Report Webinar

Join us March 1, 2022 at 12:00pm Pacific for analyses of the harvest driven cider segment of the cider industry. Harvest driven cider makers are defined as those for whom 75% of their annual cider production is are pressed once per year at or close to the date of harvest and are aged for a minimum of three months prior to packaging. Because this segment of the cider industry is often smaller producers who don’t sell in markets captured by Nielsen data or retail data scanner providers like IRI, the American Cider Association decided to launch an annual harvest driven cider survey. This inaugural survey was undertaken by Michael Uhrich of Seventh Point Analytic Consulting. He has taken a deep dive into the data to suss out the current status of the harvest driven cider segment and will present these results with us in this webinar.

This webinar is for ACA members only. You can log in, join, or renew your membership here.

Registration closes February 28, 2022 at 1:00pm Pacific. Information to join via Zoom will be sent after registration closes on February 28, 2022.

Webinar: BeerBoard’s Hard Cider Trends

BeerBoard’s Hard Cider Trends Webinar February 22, 2022

Join Dillon Card and Jim Randall from BeerBoard for the newest on-premise insights for cider with national and regional breakdowns, including competitive style and product performance data. This webinar will take place Tuesday, February 22, 2022 at 12:00pm Pacific on Zoom. Zoom link will be provided the day before the webinar.

This webinar is for active ACA members only. Join now or renew your membership!