Q3 reports are available for download as part of your ACA membership benefits. Regional cider brand sales were up 11% for year over year comparisons of Nielsen-measured off-premise channels for the 52-week period ending with Q3. Total cider category sales for the 52-week period ending with Q3 were up 2% compared to 2019 and down 4% when compared to 2020 for Nielsen-measured off-premise channels. In on-premise channels, cider’s rebound for the 12-week period of Q3 compared to the same period for 2020 exceeded beer’s rebound for both draft and packaged sales. For more details on how the category is performing including regional and packaging analysis, download our members-only Nielsen reports after logging into our website.