Sustainability in Cider Production and Packaging

Date & Time: Friday, January 19, 1:45-3:00 PM

Speakers: Colin Schilling, Nicole Todd, David Racino

This panel of cider industry sustainability champions will cover specific actions you can take to decrease the environmental impact in your cidery through packaging and carbon-reduction choices. Additionally, panelists will discuss leveraging these actions into strong storytelling to connect with consumers. Hear Colin Schilling (Schilling Cider), Nicole Todd (Santa Cruz Cider), and David Racino (American Canning) discuss recent benchmarks and strategies such as the cider industry shifting from 100% bottles to over 60% cans, pioneering small-run digital print cans, rolling out bev alc’s first all EV fleet, and becoming the first carbon neutral cidery in the US among many other sustainable actions. Whether you’re a big or small producer, younger legal drinking-age consumers are putting a very high weight on your sustainability practices when choosing what they buy. This panel will connect the dots between taking real steps towards being more sustainable with brand storytelling and translating doing good into doing well.