Ticketed Session: $10
Speakers: Annette Boyd, Anne Shelton, Emily Ritichie
Date & Time: Friday, February 3, 2:00-3:15pm
This session will explore how two different cider regions, Oregon and Virginia, are making a name for themselves in the heart of wine country. Regional wine and cider marketing leaders will compare promotional strategies and brainstorm new methods for creating well-known cider regions, looking to wine for inspiration. There will be plenty of opportunity for audience participation and a flight of choice ciders from Oregon and Virginia to sample and discuss.