Fundamentals of Building a Cider Brand

Date & Time: Friday, January 19 10:00-11:15 AM

Speakers: Breanne Heuss

Join us to learn the fundamentals of building a successful brand in today’s competitive landscape. During this workshop, you will discover what branding elements help drive success within retail from naming to package development and advertising tactics to connect with your ideal consumer. We will review the basic steps necessary to create a competitive brand from ideation to launch or how to adjust your current brand strategy to reach success in-market.