Date & Time: Friday, January 19, 10:00 – 11:15 AM
Speakers: Jen O’Flanagan
With over 1,300 cideries across the country, how does your brand stand apart from the rest? Utilizing public relations and marketing to engage with American consumers can help increase ciders market share from two percent of all adult beverage sales. Marketing and communications expert Jennifer O’ Flanagan (Feast PR) will discuss tips and tricks on how to enhance brand positioning and elevate brand awareness amongst trade and consumers to turn up the dial on sales.