Patti Wilcox

Patti Wilcox co-founded Gravity/Awestruck Ciders in Sidney, New York and spent the last 12 years taking it from zero to a 30+ person team. After a 2023 restructure, she turned to AI to rebuild operations and grow sales. She helps fellow cideries, wineries, and breweries navigate AI, translating buzzwords into ready-to-use, beverage-specific workflows that augment people, not replace them.