Below you will find our current style guide, our illustrated sales aides, and a collection of useful cider references. For additional resources, please log into your membership account.

11/21/19 Note: USACM is evaluating a new method for discussing and classing ciders. The V2.0 Style Guide is likely to be phased out in January 2020. Please read more in our blog. 

USACM Cider Style Guidelines V2.0

Cider is a beautifully diverse beverage. How do we talk about that diversity and range without confusing the consumer? USACM has adopted a foundational style guide to help unify the language we use to discuss cider. This is a living document, and it will grow with time. It is not meant to be a definition guide for competitions, so the definitions are broad and encompassing.

Standard Styles

Modern Cider
Heritage Cider
Modern Perry
Heritage Perry

Specialty Styles

Fruit Cider
Spiced Cider
Botanical Cider
Heritage Rosé Cider
Modern Rosé Cider
Hopped Cider
Wood-aged Cider
Sour Cider
Ice Cider
New England Style Cider
Specialty Cider and Perry

What Is Cider? —Sales Aides

Cider is misunderstood and that can make selling cider a challenge. We made this tool for members to use in their conversations with their accounts.

Off-Premise Sales Aide

On-Premise Sales Aide (Coming soon!)