Haritz Rodriguez
Haritz Rodriguez, aka Ciderzale, is an independent Basque journalist and marketing consultant in the agri-food field with a special focus on cider. He has been working for different local and international agents in the world of cider in the last 10 years, participates as a judge in several cider competitions and co-organizes festivals and fairs such as Sidrama (Portugal), Sagardo Forum (Basque Country) and NICA (Norway), among others. In 2018, he promoted the creation of Ciderlands, the international cider tourism network. Haritz has been trained as an Accredited Pommelier by the UK Beer & Cider Academy, as a Certified Pommelier by the American Cider Association and by the tasting panel of the PDO Euskal Sagardoa. He has recently joined the EDA Drinks & Wine Campus team as the main advisor and educator on cider within the university of gastronomic sciences Basque Culinary Center. In addition, he organizes trips for cider makers, journalists and writers and has contributed to their works with both photographs and information. Haritz is a recognized global advocate of cider from a local point of view under the slogan “Cider Without Borders”.